"Astronomical Photometry and Spectroscopy" by B.G. Anandarao and V. Venkata Raman is a thorough exploration of observational astronomy covering the techniques of photometry and spectroscopy in the optical and near-infrared regions. With a general introduction to astronomical objects and radiation processes the book delves into the principles of telescopes detectors photometry and spectroscopy. The authors provide examples and describe data processing and enhancement techniques making it an invaluable resource for postgraduate students and young research workers in astronomy and astrophysics. The book's comprehensive coverage and detailed explanations make it an essential guide for those seeking to understand the underlying physical processes of celestial phenomena.

"Neuropharmacology" offers an exhaustive exploration of the complex interactions between medications and the neurological system. The book is divided into sections that delve into Neurohumoral transmission in the autonomic and central nervous systems drugs acting on these systems and psychopharmacology. Additionally the book covers topics such as pain management neurological disorders cognitive and memory enhancer and future challenges in Neuropharmacology. With its comprehensive coverage of nervous system drugs this book is an essential resource for students researchers and clinicians seeking to deepen their understanding of Neuropharmacology and its applications in treating neurological disorders. The book is covering the syllabus of drugs acting on the nervous system in Pharmacy Medical and Nursing courses.

"Fundamentals of LiDAR Remote Sensing" by P.K. Garg and Arti Tiwari is a thorough exploration of LiDAR technology its principles and its applications. The book covers the basics of LiDAR including its components systems and data processing techniques as well as its applications in various domains such as agriculture forestry urban planning and autonomous vehicles. With a focus on providing a deep understanding of laser scanning and its data processing techniques the book addresses theories and practices of information extraction from LiDAR data including terrain surface generation forest inventory and 3D modeling. Written by experts in the field this comprehensive book is an essential resource for students and professionals working in diverse disciplines including geomatics civil engineering earth sciences and computer science.

How do you make your message stand out in an industry driven by science and data? The answer lies in storytelling-the most powerful tool in a marketer's arsenal. Storytelling in Pharma Marketing unravels the art and science of crafting narratives that build trust engage stakeholders and drive meaningful action. Whether you're communicating with healthcare professionals patients caregivers payers or investors this book provides a strategic blueprint to create compelling ethical and impactful stories that resonate. Discover the Science Behind Great Stories - Why do some messages stick while others fade? Learn the psychology and neuroscience of storytelling in pharma. Master the Framework - A step-by-step guide to crafting narratives that align with your brand's purpose and values tailored for multiple stakeholders. Leverage AI Emerging Technologies: Explore how AI wearable tech and immersive experiences like AR and VR are revolutionizing pharmaceutical storytelling. Learn from the Best - Real-world case studies from pharma and beyond revealing how the most successful brands have harnessed storytelling to create impact. Navigate Ethical  Compliance Challenges - Striking the balance between compelling narratives and regulatory constraints in a highly regulated industry. In today's digital era where information is abundant but attention is scarce stories have the power to transform how pharmaceutical brands connect educate and inspire. This book is an essential resource for pharmaceutical marketers brand managers sales teams and medical affairs professionals who want to harness storytelling to drive engagement and business success. Your brand has a story-make sure it's the one people remember.

"Advanced Organic Chemistry-I" by Y. V. D. Nageswar and Pooja Chawla is a meticulously crafted resource that covers the entire M.Pharm 1st year Organic Chemistry syllabus. The book is divided into five chapters providing a comprehensive understanding of basic aspects of organic chemistry name reactions protecting groups synthesis of heterocyclic compounds and retrosynthesis. With a focus on current research trends the book includes several reactions as examples literature references and guidelines for molecular dissection. The authors have drawn upon various outstanding textbooks of Organic Chemistry making this book an invaluable resource for students and faculty members seeking to deepen their understanding of advanced organic chemistry concepts.

The tutorial is prepared in accordance with the Federal State Educational Standard of Higher Professional Education for medical students. The textbook is based on the Russian "Guide to Practical Training on Hygiene" publication, the tutorial has been revised and supplemented.

Hygienic principles of public nutrition, issues of rational, curative, preventive and dietary nutrition as well as hygienic requirements on placement, planning and the organization of work of nutrition units are stated in the tutorial.

Учебное пособие подготовлено в соответствии с Федеральным государственным образовательным стандартом высшего образования, для студентов, обучающихся по специальности лечебное дело. В основу учебного пособия положено издание на русском языке «Руководство к практическим занятиям по гигиене», пособие переработано и дополнено.

В учебно-методическом пособии изложены гигиенические принципы питания населения, вопросы рационального, лечебно-профилактического и диетического питания, гигиенические требования к размещению, планировке и организации работы пищеблоков.

The tutorial has been prepared in accordance with the requirements of the Federal State Educational Standards and modern programs in normal physiology in strict adherence to the recommended competencies.

The tutorial gives the anatomical and physiological characteristics of the heart, considers the physiological properties and hemodynamic functions of the heart muscle, and presents the most complex issues of the regulation of cardiac activity.

Modern informational resources have been used as a basis in this tutorial.

The tutorial has been compiled for the discipline «Normal physiology», following the requirements of the Federal State Educational Standards and is intended for students pursuing the General Medicine specialty programs.

The tutorial on Hygiene is prepared in accordance with the Federal State Educational Standard of Higher Professional Education, for medical students. The textbook includes the main topics for practical classes on "Hygiene in children and adolescents" and reviews methods for measurement and evaluation of physical development of children and adolescents; hygienic requirements for territorial location, land plot and interior building construction of pre-school and school educational organizations; hygienic requirements for school furniture, teaching aids and children's toys. In presenting the material, the current regulatory documents - State Standards, SNiPs and SanPiNs were used.

Учебное пособие подготовлено по дисциплине «Гигиена» в соответствии с ФГОС высшего образования и предназначено для студентов, обучающихся по основным профессиональным образовательным программам высшего образования - программам специалитета по специальностям «Лечебное дело». В пособие включены основные темы практических занятий по разделу «Гигиена детей и подростков»: методы исследования и оценки физического развития детей и подростков; гигиенические требования к земельному участку и внутренней планировке здания дошкольного образовательного учреждения и школы; гигиенические требования к школьной мебели, учебным пособиям и детским игрушкам. При изложении материала использованы действующие нормативные документы - ГОСТы, СНиПы и СанПиНы.

The tutorial deals with the pathophysiology of the immune system. Modern materials concerning the functioning of the immune system in immunodeficiency states, allergies, autoimmune diseases are presented. Much attention is paid to applied aspects: diagnostics, issues of pathogenetic therapy.

The manual provides a list of questions and tasks for self-control.

The tutorial is intended for students of HE in the specialty 31.05.01 General Medicine.

The tutorial is prepared in accordance with the Federal State Educational Standard of Higher Professional Education, for medical students. The textbook is based on the publication in Russian "Guide to Practical Training on Hygiene". The tutorial has been revised and supplemented.

Present hygienic problems of hospital buildings, hygienic requirements for location, planning and equipment of hospitals are described in the tutorial.

Учебное пособие подготовлено в соответствии с Федеральным государственным образовательным стандартом высшего образования, для студентов, обучающихся по специальности лечебное дело. В основу учебного пособия положено издание на русском языке «Руководство к практическим занятиям по гигиене», пособие переработано и дополнено.

В учебно-методическом пособии изложены современные гигиенические проблемы больничного строительства, гигиенические требования к размещению, планировке, оборудованию больниц.

The textbook provides up-to-date information about the structure of the lymphatic and immune systems in a concise and accessible form. Latin and Russian anatomical terminology are given in accordance with the International Anatomical Nomenclature adopted by the Federal Committee on Anatomical Terminology (FCAT, 1998). The textbook includes reference terms necessary for the study of relevant anatomical formations, as well as test tasks and situational tasks, which will help students in mastering a large amount of factual material when studying the ways of lymph transport, the topography of regional groups of lymph nodes and the structure of the immune system organs. Attention is paid to modern methods of visualization of the lymphatic system. This edition is provided with a large number of diagrams and drawings taken from open sources, facilitating the understanding of the organization of the lymphatic and immune systems. The manual is developed in accordance with the requirements of federal state educational standards and is intended for students of the main professional educational programs of higher education at the specialty level in the field of training 31.05.01 Medical business.

The tutorial on Hygiene is prepared in accordance with the Federal State Educational Standard of Higher Professional Education, for medical students. The textbook includes the main topics for practical classes on "Industrial hygiene" and reviews hygienic significance, pathogenic effects, methods and equipment for measurements, regulation and prevention of professional pathology regarding such industrial factors as - dust, harmful chemicals, noise, infrasound, ultrasound, vibration, ionizing radiation. The textbook also reviews the concepts of severity and intensity of work, methods for their assessment, pathogenic role and principles of regulation of harmful working conditions, the concept of fatigue and its prevention. In presenting the material, the current regulatory documents - State Standards, SNiPs and SanPiNs were used.

Учебное пособие подготовлено по дисциплине «Гигиена» в соответствии с ФГОС высшего образования и предназначено для студентов, обучающихся по основным профессиональным образовательным программам высшего образования - программам специалитета по специальностям «Лечебное дело». В пособие включены основные темы практических занятий по разделу «Гигиена труда»: гигиеническое значение, патогенные эффекты, методы измерения, нормирования и профилактики профессиональной патологии в отношении таких производственных факторов, как пыль, вредные химические вещества, шум, инфразвук, ультразвук, вибрация, ионизирующее излучение. Рассматриваются понятия тяжести и интенсивности труда, методы их оценки, патогенная роль и принципы нормирования вредных условий труда, утомление и его профилактика. При изложении материала использованы действующие нормативные документы - ГОСТы, СНиПыи СанПиНы.